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Finding Users on the Open Web

Most companies are highly dependent on Google and Facebook for their digital marketing success. We think they're spending too much and getting too little.

People spend more than half their time on the open web, but advertisers spend far more than half their budgets optimizing for social and search. Let us help you get users’ attention where they spend more of their time in a cost-effective way. Make display and video work for you with integrations across multiple networks, proprietary first-party data, and behavioral targeting. We know how to find and keep the attention of your customers.

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Automated Full-Funnel Strategies

You shouldn't have to overpay for a customer because your top and bottom funnel strategies aren't connected.

automated-funnel-strategies-textFirst-ClickLast-ClickTop of FunnelThe Old Way:Our Way:ProspectingThe largest audience engagement, wherethe purpose is to trigger awareness andfacilitate early consumer interactions withthe brand.Bottom of FunnelRetargetingRepresents a narrower audience, where the goalis to finalize conversions. At this stage the targetaudience is far more likely to make a purchase.Full-FunnelOptimizedOur full-funnel platform approach simplifiescomplicated, fragmented campaign strategies.By connecting branding, viewability, and reachwith a dedicated focus on performance, weincrease brand lift and find new in-marketcustomers to convert at the same time. This translates directly to ROI, optimizing againstyour unique CPA goals. You’ll stand out as a champion as we deliver on your behalf.

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Managed Service

You work hard at building a business. Let us help you find the right customers.

We dig deep into your marketing goals and tailor a solution that will hit your most important performance metrics. Together we’ll create specific strategies and campaigns to help you scale, tracking your progress through a dashboard with detailed reporting.
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Attribution and Analytics

Do you have an attribution model in place? Can you track across devices? Know when your ads are convincing a user to convert and understand their impact.

FuelX Analytics lets you dive into your customers’ journeys, measure attribution, and understand the way they shop and engage with you and your ad spend. We show you data about your customers that you can’t get anywhere else, including how their journeys move across devices and which channels (even the ones that aren’t FuelX) impact their buying decisions.

Analytics and ReportingAnalytics and ReportingAnalytics and ReportingAnalytics and Reporting


If their shirts don't bark loud enough, their ROI sure does.
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Watching ROI increase significantly time and time again.
Increased traffic and ROI while chilling out

Our performance marketing platform helps you maximize your ROI on the open web.

We'd love to show you how.

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Upcoming Events

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  • November 13-14, 2018 in New York City, NY

    Industry decision makers attend to find out the next cutting edge marketing solutions.

    Join Us!
  • November 14-16, 2018 in Scottsdale, AZ

    Discuss publishers’ need for trust, transparency and brand safety for advertisers, streamlining the programmatic supply chain, the search for programmatic talent, plus new technologies like blockchain and AI that are bringing media buying into the future.

    Join Us!
  • December 4, 2018 in Detroit, MI

    The Digital Marketing Masterclass in Detroit is a highly efficient, half-day conference designed to help you understand and implement the latest in digital. This interactive event combines rapid-fire presentations with in-depth roundtable discussions and a keynote from a leading brand marketer. With more than 60% of the agenda dedicated to roundtable discussions, you can ask the questions that matter to you. Networking, roundtable pitching to qualified prospects.

    Join Us!
  • December 10-12, 2018 in Palm Springs, FL

    How top brands are figuring out how to take back control on their media spend and demanding better metrics from platforms, brands are on a mission to do better marketing.

    Join Us!

Just like you, our roots are in e-commerce. And just like you, we believe every dollar matters!

We've spent the last five years building an amazing tech stack that maximizes your ROI on the open web. Learn more about how we do it.
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