We have always believed in the power of video advertising, and video usage continues to increase year over year.
- 85% of all Internet users in the US watch videos online
- YouTube has over a billion users or one-third of Internet users
- Viewers retain 95% of a message when they watch it in a video
To stay competitive, brands must be part of the 87% of digital marketers who use video to reach their audiences.
Video — with or without sound — is one of the most powerful storytelling techniques. It has the power to uniquely engage, educate and evoke emotions with viewers.